According to the study, Kenyan market need 360million for universal per year. The condom market does not attract enough commercial players. But the Kenyan market has just attracted a major player in the condom industry.
Moods is a premium famous brand of HLL Lifecare Limited and comprises variants such as 1500 Dots, Allnight and Absolute Xtasy among others. HLL Lifecare, is one of the world's largest condom manufactures with a facility that has the capacity to produce over 1.3 billion condoms annually. Last year the moods condom is a fairly new entrant in Kenyan contraceptives market and is looking at annexing a part of Kenya's growing condoms market through connecting with the youth. To formulate effective and acceptable approaches that encourage safer sexual behavior, the Kenyan government consistently advocated for the need to understand young people sexual behavior. Moods condoms are presently available in more than 20 variants across the world . A a recent survey carried out by PSI/Kenya in revealed a great improvement in consistent condom use among unmarried people, as well as an increase in societal support for condom use for protection. This perhaps a telling indicator that the market is poised for growth and the current 10-dd brands may not satisfy. To buy condoms, email: linda@oemcondoms.com
http://www.oemcondoms.com/html_news/Moods-condoms-entry-Kenyan-market-last-year-225.html
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